Why Did Nobody Tell Us We Were SHEEP On The Road?

Nick Wharton Author Bio Picture

So we’ve been blogging now for nearly 3 years, and we’ve had the same logo for the majority of that time. Why has nobody ever told us that our logo was actually two sheep and not two goats?

Sure, you may be saying: “It’s your site, if you call yourselves goats then you should know what goats look like”.

Well we DIDN’T KNOW!

Pretty Big Difference No?
Pretty Big Difference No?

According to Sheep101.info (yes that site exists):

“Goat horns are more narrow, upright, and less curved than sheep horns. Sheep tend to curl their horns in loops on the sides of their heads.”
“The easiest way to tell the difference between a sheep and goat is to look at their tails. A goat’s tail goes up”

Our Current Logo:

The horns are rounded and the tail goes down! SHEEP IMPOSTERS!

As you can see by the picture above we are clearly “Sheep On The Road”.

We have a loyal following and we are very grateful for that. We have quite a few people reading this site every month and we’ve had a fair amount of comments, but not one person has told us that we’re sheep!

It’s okay guys…


We’re not mad at our readers. Looking at these images,  we can see where we all went wrong. These animals are similar. Maybe all of the  people who read this blog actually know as little about the goat species as we do!

Goat Bewilderment
Goat Bewilderment

So how did we realize that we’re sheep?

Well, finally, after 5 years on the road, our Israeli German friend who we met in Mongolia, explained to us the difference between goats and sheep. His name is Merlin, and it is because of him, and his vast knowledge of all things goat, that you see the new logo below. Designing goats isn’t easy. In fact, these small changes took me a ridiculous amount of time.

New Goats On The Road Logo

As you can see, I painstakingly made their sheep horns into goat horns, gave them floppy ears and flipped their sheep tails upside down.  We’ve also changed the font and our tagline to better suit our website. This will all be visible when we launch our professional redesign later this month!

That’s Right, The Goats Are Getting A Make-over!


We’re having the site completely revamped by the brilliant Scott Eldo at Eldo Web Design. He’s been amazing so far and we’re really liking the new look. Below is a sneak preview of the site so far. It’s bound to change a bit before we launch but we wanted to show you so we could hear your honest criticisms!

The New Design Thus Far...
The New Design Thus Far…

We Need Your Help! Please Answer These Questions In The Comments Below!


1. What do you actually think of the new Goats On The Road Logo? If you hate it and you want us to change our name to ‘Sheep On The Road’, please tell us!

2. Do you like the new design (colours, layout etc.)?

3. What things would you like to see in the new site? More posts on a certain topic? New pages?

We appreciate your help!

Like it? Pin it! 🙂

Why Did Nobody Tell Us We Were SHEEP On The Road-

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Nick Wharton Author Bio Picture

Written by

Nick Wharton

Nick is the co-founder, editor and author of Goats On The Road. He contributes to numerous other media sites regularly and shares his expert knowledge of travel, online entrepreneurship and blogging with the world whenever he can. He has been travelling and working abroad since 2008 and has more than 10 years of experience in online business, finance, travel and entrepreneurship. Nick's advice has been featured on the Lonely Planet, CNN Money, Business Insider,  WiseBread and Forbes and he spoke at the World Tourism Forum in Istanbul about the business of travel blogging. Learn more about Nick Wharton on the Goats On The Road About Us Page.

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